30 Ninjas created a TBS Comic-Con booth let fans strap on a headset shaped like a Conan Pop! Vinyl figure to get an exclusive 360-degree peek into Conan O’Brien’s world.
These giant vinyl figure heads doubled as a prop and VR headset. The secret — there was actually a Gear VR headset integrated inside, letting you slide the Conan head right on top of your noggin and transport yourself to Conan’s stage or office where you had a chance to interact with all four Conan O’Brien Pop! vinyl figures.
In addition to the giant VR head experience, Conan also had a life-size periscope topped with a giant Conan Pop! Vinyl figure head that towered over the booth to offer a bird’s-eye view of the convention floor. When you looked into the periscope that had another Gear 360 integrated into the viewing feature, you could get a 360-degree live view of Spreckels Theatre where the Conan shows were being taped.